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ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E9%96%A2%E9%80%A3%E8%81%B7%E7%A8%AE%E3%81%8B%E3%82%89%E3%81%AE%E7%A4%BE%E5%86%85%E7%95%B0%E5%8B%95%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%99%E3%82%8B\" >\u95a2\u9023\u8077\u7a2e\u304b\u3089\u306e\u793e\u5185\u7570\u52d5\u3092\u6d3b\u7528\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%82%B9%E3%82%AD%E3%83%AB%E3%82%92%E7%BF%92%E5%BE%97%E3%81%99%E3%82%8B\" >\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b9\u30ad\u30eb\u3092\u7fd2\u5f97\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E3%83%9D%E3%83%BC%E3%83%88%E3%83%95%E3%82%A9%E3%83%AA%E3%82%AA%E3%81%A7%E5%AE%9F%E5%8A%9B%E3%82%92%E7%A4%BA%E3%81%99\" >\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u3067\u5b9f\u529b\u3092\u793a\u3059<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E8%BB%A2%E8%81%B7%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%AE%E5%8A%B9%E6%9E%9C%E7%9A%84%E3%81%AA%E6%B4%BB%E7%94%A8%E6%B3%95\" >\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u52b9\u679c\u7684\u306a\u6d3b\u7528\u6cd5<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%81%AB%E5%BC%B7%E3%81%84%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%AE%E9%81%B8%E3%81%B3%E6%96%B9\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306b\u5f37\u3044\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u9078\u3073\u65b9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%A8%E3%81%AE%E5%8A%B9%E6%9E%9C%E7%9A%84%E3%81%AA%E3%82%B3%E3%83%9F%E3%83%A5%E3%83%8B%E3%82%B1%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3\" >\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u306e\u52b9\u679c\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E8%A4%87%E6%95%B0%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%AE%E4%BD%BF%E3%81%84%E5%88%86%E3%81%91\" >\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u4f7f\u3044\u5206\u3051<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E7%B5%8C%E7%94%B1%E3%81%AE%E9%81%B8%E8%80%83%E5%AF%BE%E7%AD%96\" >\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u7d4c\u7531\u306e\u9078\u8003\u5bfe\u7b56<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%81%AE%E5%B9%B4%E5%8F%8E%E3%81%A8%E5%BE%85%E9%81%87\" 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href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E7%A6%8F%E5%88%A9%E5%8E%9A%E7%94%9F%E3%81%A8%E5%83%8D%E3%81%8D%E6%96%B9\" >\u798f\u5229\u539a\u751f\u3068\u50cd\u304d\u65b9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/museum.pupu.jp\/tenshoku-sakusen\/knowhow\/post-503\/#%E5%B9%B4%E5%8F%8E%E4%BA%A4%E6%B8%89%E3%81%AE%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\" >\u5e74\u53ce\u4ea4\u6e09\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%81%8C%E4%BA%BA%E6%B0%97%E3%81%AA%E7%90%86%E7%94%B1\"><\/span>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u304c\u4eba\u6c17\u306a\u7406\u7531<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306f\u8ee2\u8077\u5e02\u5834\u3067\u5e38\u306b\u9ad8\u3044\u4eba\u6c17\u3092\u8a87\u3063\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u80cc\u666f\u306b\u306f\u3001\u30ad\u30e3\u30ea\u30a2\u5f62\u6210\u306b\u304a\u3051\u308b\u8907\u6570\u306e\u30e1\u30ea\u30c3\u30c8\u304c\u5b58\u5728\u3057\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u306a\u305c\u591a\u304f\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u5927\u624b\u4f01\u696d\u3092\u76ee\u6307\u3059\u306e\u304b\u3001\u305d\u306e\u5177\u4f53\u7684\u306a\u7406\u7531\u3092\u6574\u7406\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%AE%89%E5%AE%9A%E6%80%A7%E3%81%A8%E5%85%85%E5%AE%9F%E3%81%97%E3%81%9F%E4%BA%88%E7%AE%97%E7%92%B0%E5%A2%83\"><\/span>\u5b89\u5b9a\u6027\u3068\u5145\u5b9f\u3057\u305f\u4e88\u7b97\u74b0\u5883<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u6700\u5927\u306e\u9b45\u529b\u306f\u3001\u7d4c\u55b6\u57fa\u76e4\u306e\u5b89\u5b9a\u6027\u3068\u6f64\u6ca2\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e88\u7b97\u3067\u3059\u3002\u4e2d\u5c0f\u4f01\u696d\u3067\u306f\u6570\u767e\u4e07\u5186\u898f\u6a21\u306e\u65bd\u7b56\u304c\u9650\u754c\u3067\u3042\u308b\u306e\u306b\u5bfe\u3057\u3001\u5927\u624b\u4f01\u696d\u3067\u306f\u6570\u5104\u5186\u304b\u3089\u6570\u5341\u5104\u5186\u898f\u6a21\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5c55\u958b\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30c6\u30ec\u30d3CM\u3084\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3001\u30a4\u30d9\u30f3\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3001\u591a\u69d8\u306a\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u7d71\u5408\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u5b9f\u8df5\u3067\u304d\u308b\u74b0\u5883\u304c\u6574\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u798f\u5229\u539a\u751f\u3084\u7814\u4fee\u5236\u5ea6\u3082\u5145\u5b9f\u3057\u3066\u304a\u308a\u3001\u9577\u671f\u7684\u306a\u30ad\u30e3\u30ea\u30a2\u5f62\u6210\u3092\u898b\u636e\u3048\u305f\u50cd\u304d\u65b9\u304c\u53ef\u80fd\u3067\u3059\u3002\u80b2\u5150\u4f11\u6687\u3084\u6642\u77ed\u52e4\u52d9\u306a\u3069\u306e\u5236\u5ea6\u3082\u6574\u5099\u3055\u308c\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u591a\u304f\u3001\u30e9\u30a4\u30d5\u30b9\u30c6\u30fc\u30b8\u306e\u5909\u5316\u306b\u3082\u5bfe\u5fdc\u3057\u3084\u3059\u3044\u74b0\u5883\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%82%AD%E3%83%A3%E3%83%AA%E3%82%A2%E3%82%A2%E3%83%83%E3%83%97%E3%81%A8%E5%B8%82%E5%A0%B4%E4%BE%A1%E5%80%A4%E3%81%AE%E5%90%91%E4%B8%8A\"><\/span>\u30ad\u30e3\u30ea\u30a2\u30a2\u30c3\u30d7\u3068\u5e02\u5834\u4fa1\u5024\u306e\u5411\u4e0a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u3067\u306e\u5b9f\u7e3e\u306f\u3001\u305d\u306e\u5f8c\u306e\u30ad\u30e3\u30ea\u30a2\u306b\u304a\u3044\u3066\u5927\u304d\u306a\u6b66\u5668\u306b\u306a\u308a\u307e\u3059\u3002\u8ab0\u3082\u304c\u77e5\u308b\u30d6\u30e9\u30f3\u30c9\u3067\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d4c\u9a13\u306f\u3001\u8077\u52d9\u7d4c\u6b74\u66f8\u306b\u304a\u3044\u3066\u5f37\u529b\u306a\u30a2\u30d4\u30fc\u30eb\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u3001\u6b21\u306e\u8ee2\u8077\u6642\u306b\u3082\u6709\u5229\u306b\u50cd\u304d\u307e\u3059\u3002\u7279\u306b\u3001\u65b0\u5546\u54c1\u306e\u30ed\u30fc\u30f3\u30c1\u3084\u30d6\u30e9\u30f3\u30c9\u30ea\u30cb\u30e5\u30fc\u30a2\u30eb\u306a\u3069\u3001\u5927\u898f\u6a21\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u30ea\u30fc\u30c0\u30fc\u7d4c\u9a13\u306f\u9ad8\u304f\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u5927\u624b\u4f01\u696d\u3067\u306f\u6700\u65b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3084\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u89e6\u308c\u308b\u6a5f\u4f1a\u304c\u591a\u304f\u3001\u30b9\u30ad\u30eb\u30a2\u30c3\u30d7\u306e\u74b0\u5883\u304c\u6574\u3063\u3066\u3044\u307e\u3059\u3002\u30c7\u30fc\u30bf\u5206\u6790\u30c4\u30fc\u30eb\u3001MA\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff09\u30c4\u30fc\u30eb\u3001CRM\u30b7\u30b9\u30c6\u30e0\u306a\u3069\u3001\u9ad8\u984d\u306a\u6295\u8cc7\u304c\u5fc5\u8981\u306a\u30c4\u30fc\u30eb\u3092\u5b9f\u52d9\u3067\u4f7f\u3044\u3053\u306a\u305b\u308b\u7d4c\u9a13\u306f\u3001\u5e02\u5834\u4fa1\u5024\u3092\u5927\u304d\u304f\u9ad8\u3081\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%B9%B4%E5%8F%8E%E6%B0%B4%E6%BA%96%E3%81%AE%E9%AB%98%E3%81%95\"><\/span>\u5e74\u53ce\u6c34\u6e96\u306e\u9ad8\u3055<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306f\u3001\u5e74\u53ce\u9762\u3067\u3082\u9b45\u529b\u7684\u3067\u3059\u3002\u4e00\u822c\u7684\u306b\u3001\u4e2d\u5805\u30af\u30e9\u30b9\u3067600\u4e07\u5186\u301c800\u4e07\u5186\u3001\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u30af\u30e9\u30b9\u3067800\u4e07\u5186\u301c1,200\u4e07\u5186\u3001\u90e8\u9577\u30af\u30e9\u30b9\u3067\u306f1,200\u4e07\u5186\u4ee5\u4e0a\u306e\u5e74\u53ce\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002\u5916\u8cc7\u7cfb\u4f01\u696d\u3084IT\u5927\u624b\u3067\u306f\u3001\u3055\u3089\u306b\u9ad8\u3044\u6c34\u6e96\u3068\u306a\u308b\u30b1\u30fc\u30b9\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u307e\u305f\u3001\u6210\u679c\u306b\u5fdc\u3058\u305f\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u5236\u5ea6\u3092\u5c0e\u5165\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u591a\u304f\u3001\u5b9f\u7e3e\u6b21\u7b2c\u3067\u306f\u57fa\u672c\u7d66\u4ee5\u4e0a\u306e\u5831\u916c\u3092\u5f97\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002\u30b9\u30c8\u30c3\u30af\u30aa\u30d7\u30b7\u30e7\u30f3\u3084\u696d\u7e3e\u9023\u52d5\u8cde\u4e0e\u306a\u3069\u3001\u591a\u69d8\u306a\u5831\u916c\u4f53\u7cfb\u304c\u7528\u610f\u3055\u308c\u3066\u3044\u308b\u70b9\u3082\u5927\u624b\u4f01\u696d\u306a\u3089\u3067\u306f\u306e\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%81%AB%E6%B1%82%E3%82%81%E3%82%89%E3%82%8C%E3%82%8B%E3%82%B9%E3%82%AD%E3%83%AB%E3%81%A8%E7%B5%8C%E9%A8%93\"><\/span>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306b\u6c42\u3081\u3089\u308c\u308b\u30b9\u30ad\u30eb\u3068\u7d4c\u9a13<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5927\u624b\u4f01\u696d\u3078\u306e\u8ee2\u8077\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u4f01\u696d\u304c\u6c42\u3081\u308b\u30b9\u30ad\u30eb\u30bb\u30c3\u30c8\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u3001\u81ea\u5206\u306e\u5f37\u307f\u3068\u30de\u30c3\u30c1\u30f3\u30b0\u3055\u305b\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3053\u306e\u7ae0\u3067\u306f\u3001\u5927\u624b\u4f01\u696d\u304c\u91cd\u8996\u3059\u308b\u5177\u4f53\u7684\u306a\u30b9\u30ad\u30eb\u3068\u7d4c\u9a13\u3092\u3001\u5b9f\u52d9\u30ec\u30d9\u30eb\u3067\u89e3\u8aac\u3057\u307e\u3059\u3002\u81ea\u5206\u306b\u4e0d\u8db3\u3057\u3066\u3044\u308b\u8981\u7d20\u3092\u660e\u78ba\u306b\u3057\u3001\u8ee2\u8077\u6e96\u5099\u306e\u6307\u91dd\u3068\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E6%88%A6%E7%95%A5%E7%AB%8B%E6%A1%88%E8%83%BD%E5%8A%9B%E3%81%A8%E3%83%87%E3%83%BC%E3%82%BF%E5%88%86%E6%9E%90%E3%82%B9%E3%82%AD%E3%83%AB\"><\/span>\u6226\u7565\u7acb\u6848\u80fd\u529b\u3068\u30c7\u30fc\u30bf\u5206\u6790\u30b9\u30ad\u30eb<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3067\u306f\u3001\u611f\u899a\u7684\u306a\u5224\u65ad\u3067\u306f\u306a\u304f\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u6226\u7565\u7acb\u6848\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u5e02\u5834\u8abf\u67fb\u30c7\u30fc\u30bf\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3001\u7af6\u5408\u5206\u6790\u306a\u3069\u3092\u7d71\u5408\u7684\u306b\u5206\u6790\u3057\u3001ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u3092\u6700\u5927\u5316\u3059\u308b\u65bd\u7b56\u3092\u8a2d\u8a08\u3067\u304d\u308b\u80fd\u529b\u304c\u5fc5\u9808\u3067\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001Google Analytics\u3084Tableau\u3001SQL\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3044\u3053\u306a\u3057\u3001\u6570\u4e07\u4ef6\u4ee5\u4e0a\u306e\u30c7\u30fc\u30bf\u304b\u3089\u6709\u610f\u7fa9\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5c0e\u304d\u51fa\u305b\u308b\u30b9\u30ad\u30eb\u304c\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002\u307e\u305f\u3001A\/B\u30c6\u30b9\u30c8\u306e\u8a2d\u8a08\u3068\u5206\u6790\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u7acb\u6848\u306a\u3069\u3001\u5b9f\u8df5\u7684\u306a\u30b9\u30ad\u30eb\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<table>\n<tr>\n<th>\u30b9\u30ad\u30eb\u5206\u91ce<\/th>\n<th>\u5177\u4f53\u7684\u306a\u5185\u5bb9<\/th>\n<th>\u7fd2\u5f97\u65b9\u6cd5<\/th>\n<\/tr>\n<tr>\n<td>\u30c7\u30fc\u30bf\u5206\u6790<\/td>\n<td>Google Analytics\u3001SQL\u3001Tableau\u3001Excel\u3067\u306e\u7d71\u8a08\u5206\u6790<\/td>\n<td>\u30aa\u30f3\u30e9\u30a4\u30f3\u8b1b\u5ea7\u3001\u5b9f\u52d9\u3067\u306e\u5b9f\u8df5\u3001\u8cc7\u683c\u53d6\u5f97<\/td>\n<\/tr>\n<tr>\n<td>\u6226\u7565\u7acb\u6848<\/td>\n<td>\u5e02\u5834\u5206\u6790\u3001\u7af6\u5408\u5206\u6790\u3001\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u6226\u7565\u3001KPI\u8a2d\u8a08<\/td>\n<td>MBA\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u66f8\u7c4d\u3001\u5b9f\u52d9\u7d4c\u9a13<\/td>\n<\/tr>\n<tr>\n<td>\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/td>\n<td>SEO\u3001SEM\u3001SNS\u5e83\u544a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/td>\n<td>\u8a8d\u5b9a\u8cc7\u683c\uff08Google\u5e83\u544a\u306a\u3069\uff09\u3001\u5b9f\u52d9\u7d4c\u9a13<\/td>\n<\/tr>\n<tr>\n<td>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u7ba1\u7406<\/td>\n<td>\u4e88\u7b97\u7ba1\u7406\u3001\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u7ba1\u7406\u3001\u30c1\u30fc\u30e0\u30de\u30cd\u30b8\u30e1\u30f3\u30c8<\/td>\n<td>PMP\u8cc7\u683c\u3001\u5b9f\u52d9\u3067\u306e\u30ea\u30fc\u30c0\u30fc\u7d4c\u9a13<\/td>\n<\/tr>\n<\/table>\n<h3><span class=\"ez-toc-section\" id=\"%E3%82%B3%E3%83%9F%E3%83%A5%E3%83%8B%E3%82%B1%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3%E8%83%BD%E5%8A%9B%E3%81%A8%E3%82%B9%E3%83%86%E3%83%BC%E3%82%AF%E3%83%9B%E3%83%AB%E3%83%80%E3%83%BC%E7%AE%A1%E7%90%86\"><\/span>\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u80fd\u529b\u3068\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u7ba1\u7406<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u3067\u306f\u3001\u793e\u5185\u5916\u306e\u591a\u69d8\u306a\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u3068\u5354\u50cd\u3059\u308b\u6a5f\u4f1a\u304c\u983b\u7e41\u306b\u3042\u308a\u307e\u3059\u3002\u7d4c\u55b6\u5c64\u3078\u306e\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3001\u55b6\u696d\u90e8\u9580\u3068\u306e\u9023\u643a\u3001\u5e83\u544a\u4ee3\u7406\u5e97\u3084\u30d9\u30f3\u30c0\u30fc\u3068\u306e\u6298\u885d\u306a\u3069\u3001\u9ad8\u5ea6\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u80fd\u529b\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n<p>\u7279\u306b\u91cd\u8981\u306a\u306e\u306f\u3001\u5c02\u9580\u7528\u8a9e\u3092\u4f7f\u308f\u305a\u306b\u8907\u96d1\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7d4c\u55b6\u5c64\u306b\u8aac\u660e\u3059\u308b\u80fd\u529b\u3067\u3059\u3002\u4e88\u7b97\u627f\u8a8d\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u3001\u8ca1\u52d9\u7684\u306a\u8996\u70b9\u3092\u542b\u3081\u305f\u8aac\u5f97\u529b\u306e\u3042\u308b\u63d0\u6848\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u7570\u306a\u308b\u90e8\u9580\u306e\u5229\u5bb3\u3092\u8abf\u6574\u3057\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u524d\u306b\u9032\u3081\u308b\u8abf\u6574\u529b\u3082\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E6%A5%AD%E7%95%8C%E7%9F%A5%E8%AD%98%E3%81%A8%E3%83%88%E3%83%AC%E3%83%B3%E3%83%89%E6%8A%8A%E6%8F%A1\"><\/span>\u696d\u754c\u77e5\u8b58\u3068\u30c8\u30ec\u30f3\u30c9\u628a\u63e1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u304c\u5c5e\u3059\u308b\u696d\u754c\u306e\u6df1\u3044\u7406\u89e3\u306f\u3001\u8ee2\u8077\u9078\u8003\u306b\u304a\u3044\u3066\u5927\u304d\u306a\u30a2\u30c9\u30d0\u30f3\u30c6\u30fc\u30b8\u3068\u306a\u308a\u307e\u3059\u3002\u696d\u754c\u7279\u6709\u306e\u5546\u7fd2\u6163\u3001\u898f\u5236\u74b0\u5883\u3001\u7af6\u5408\u72b6\u6cc1\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u306a\u3069\u3092\u628a\u63e1\u3057\u3066\u3044\u308b\u3053\u3068\u3067\u3001\u5373\u6226\u529b\u3068\u3057\u3066\u306e\u671f\u5f85\u5024\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u754c\u5168\u4f53\u306e\u30c8\u30ec\u30f3\u30c9\u306b\u3082\u7cbe\u901a\u3057\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002AI\u6d3b\u7528\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u3001\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3001\u6700\u65b0\u306e\u30c8\u30d4\u30c3\u30af\u306b\u3064\u3044\u3066\u81ea\u5206\u306a\u308a\u306e\u898b\u89e3\u3092\u6301\u3061\u3001\u5b9f\u52d9\u306b\u5fdc\u7528\u3067\u304d\u308b\u59ff\u52e2\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E7%8B%99%E3%81%84%E3%82%84%E3%81%99%E3%81%84%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%81%AE%E8%A6%8B%E6%A5%B5%E3%82%81%E6%96%B9\"><\/span>\u72d9\u3044\u3084\u3059\u3044\u5927\u624b\u4f01\u696d\u306e\u898b\u6975\u3081\u65b9<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5927\u624b\u4f01\u696d\u3078\u306e\u8ee2\u8077\u3092\u76ee\u6307\u3059\u969b\u3001\u3059\u3079\u3066\u306e\u4f01\u696d\u304c\u540c\u3058\u96e3\u6613\u5ea6\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4f01\u696d\u306e\u72b6\u6cc1\u3084\u63a1\u7528\u65b9\u91dd\u306b\u3088\u3063\u3066\u3001\u8ee2\u8077\u6210\u529f\u306e\u53ef\u80fd\u6027\u306f\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3059\u3002\u3053\u306e\u7ae0\u3067\u306f\u3001\u6226\u7565\u7684\u306b\u72d9\u3046\u3079\u304d\u4f01\u696d\u306e\u7279\u5fb4\u3068\u3001\u52b9\u7387\u7684\u306a\u4f01\u696d\u9078\u3073\u306e\u8996\u70b9\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E4%BA%8B%E6%A5%AD%E6%8B%A1%E5%A4%A7%E6%9C%9F%E3%81%AB%E3%81%82%E3%82%8B%E4%BC%81%E6%A5%AD%E3%82%92%E7%8B%99%E3%81%86\"><\/span>\u4e8b\u696d\u62e1\u5927\u671f\u306b\u3042\u308b\u4f01\u696d\u3092\u72d9\u3046<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u65b0\u898f\u4e8b\u696d\u306e\u7acb\u3061\u4e0a\u3052\u3084\u6d77\u5916\u5c55\u958b\u3001M&A\u306b\u3088\u308b\u4e8b\u696d\u62e1\u5927\u306a\u3069\u3001\u6210\u9577\u30d5\u30a7\u30fc\u30ba\u306b\u3042\u308b\u5927\u624b\u4f01\u696d\u306f\u7a4d\u6975\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4eba\u6750\u3092\u63a1\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u4f01\u696d\u3067\u306f\u3001\u65e2\u5b58\u306e\u7d44\u7e54\u4f53\u5236\u3067\u306f\u5bfe\u5fdc\u3057\u304d\u308c\u306a\u3044\u65b0\u3057\u3044\u8ab2\u984c\u304c\u751f\u307e\u308c\u3066\u304a\u308a\u3001\u5916\u90e8\u4eba\u6750\u306e\u767b\u7528\u306b\u524d\u5411\u304d\u3067\u3059\u3002<\/p>\n<p>\u7279\u306b\u6ce8\u76ee\u3059\u3079\u304d\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u3092\u63a8\u9032\u3057\u3066\u3044\u308b\u4f1d\u7d71\u7684\u306a\u5927\u624b\u4f01\u696d\u3067\u3059\u3002\u88fd\u9020\u696d\u3084\u91d1\u878d\u696d\u306a\u3069\u3001\u5f93\u6765\u306f\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6ce8\u529b\u3057\u3066\u3053\u306a\u304b\u3063\u305f\u696d\u754c\u306e\u5927\u624b\u4f01\u696d\u304c\u3001\u4eca\u307e\u3055\u306b\u30c7\u30b8\u30bf\u30eb\u4eba\u6750\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u4f01\u696d\u3067\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7d4c\u9a13\u304c\u3042\u308c\u3070\u3001\u696d\u754c\u672a\u7d4c\u9a13\u3067\u3082\u63a1\u7528\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E7%AB%B6%E5%90%88%E3%81%8C%E5%B0%91%E3%81%AA%E3%81%84%E3%83%8B%E3%83%83%E3%83%81%E3%81%AA%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD\"><\/span>\u7af6\u5408\u304c\u5c11\u306a\u3044\u30cb\u30c3\u30c1\u306a\u5927\u624b\u4f01\u696d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u8ab0\u3082\u304c\u77e5\u308b\u6709\u540d\u4f01\u696d\u3060\u3051\u304c\u5927\u624b\u4f01\u696d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002BtoB\u4f01\u696d\u3084\u90e8\u54c1\u30e1\u30fc\u30ab\u30fc\u3001\u5c02\u9580\u5546\u793e\u306a\u3069\u3001\u4e00\u822c\u6d88\u8cbb\u8005\u306b\u306f\u99b4\u67d3\u307f\u304c\u8584\u3044\u3082\u306e\u306e\u3001\u696d\u754c\u5185\u3067\u306f\u5727\u5012\u7684\u306a\u30b7\u30a7\u30a2\u3092\u6301\u3064\u5927\u624b\u4f01\u696d\u304c\u6570\u591a\u304f\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u3046\u3057\u305f\u4f01\u696d\u306f\u3001BtoC\u5927\u624b\u4f01\u696d\u306b\u6bd4\u3079\u3066\u5fdc\u52df\u8005\u304c\u5c11\u306a\u3044\u50be\u5411\u306b\u3042\u308a\u3001\u7af6\u4e89\u7387\u304c\u4f4e\u3044\u3068\u3044\u3046\u5229\u70b9\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u8fd1\u5e74\u306fBtoB\u4f01\u696d\u3067\u3082\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u6027\u304c\u8a8d\u8b58\u3055\u308c\u59cb\u3081\u3066\u304a\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u5f37\u5316\u306b\u4e57\u308a\u51fa\u3057\u3066\u3044\u308b\u4f01\u696d\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u7523\u696d\u6a5f\u68b0\u30e1\u30fc\u30ab\u30fc\uff1a\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b\u3057\u3066\u3044\u308b\u304c\u4e00\u822c\u8a8d\u77e5\u5ea6\u306f\u4f4e\u3044<\/li>\n<li>\u5316\u5b66\u30e1\u30fc\u30ab\u30fc\uff1a\u7d20\u6750\u3084\u90e8\u54c1\u3092\u6271\u3046BtoB\u4f01\u696d<\/li>\n<li>\u5c02\u9580\u5546\u793e\uff1a\u7279\u5b9a\u696d\u754c\u306b\u7279\u5316\u3057\u305f\u5927\u624b\u5546\u793e<\/li>\n<li>\u533b\u7642\u6a5f\u5668\u30e1\u30fc\u30ab\u30fc\uff1a\u5c02\u9580\u6027\u304c\u9ad8\u304f\u5b89\u5b9a\u3057\u305f\u5e02\u5834<\/li>\n<li>\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u4f01\u696d\uff1aBtoB SaaS\u306a\u3069\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u5411\u3051<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E7%B5%84%E7%B9%94%E3%82%92%E6%96%B0%E8%A8%AD%E3%83%BB%E5%BC%B7%E5%8C%96%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B%E4%BC%81%E6%A5%AD\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u3092\u65b0\u8a2d\u30fb\u5f37\u5316\u3057\u3066\u3044\u308b\u4f01\u696d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5f93\u6765\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u304c\u5c0f\u898f\u6a21\u3060\u3063\u305f\u3001\u3042\u308b\u3044\u306f\u5b58\u5728\u3057\u306a\u304b\u3063\u305f\u5927\u624b\u4f01\u696d\u304c\u3001\u7d44\u7e54\u3092\u65b0\u8a2d\u30fb\u62e1\u5927\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u306f\u5927\u304d\u306a\u30c1\u30e3\u30f3\u30b9\u3067\u3059\u3002\u3053\u3046\u3057\u305f\u4f01\u696d\u3067\u306f\u3001\u8907\u6570\u540d\u3092\u540c\u6642\u63a1\u7528\u3059\u308b\u30b1\u30fc\u30b9\u304c\u591a\u304f\u3001\u63a1\u7528\u67a0\u304c\u5e83\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f01\u696d\u306e\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\u3084IR\u60c5\u5831\u3001\u30cb\u30e5\u30fc\u30b9\u30ea\u30ea\u30fc\u30b9\u306a\u3069\u304b\u3089\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u672c\u90e8\u65b0\u8a2d\u300d\u300cCMO\uff08\u6700\u9ad8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8cac\u4efb\u8005\uff09\u5c31\u4efb\u300d\u3068\u3044\u3063\u305f\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u3046\u3057\u305f\u4f01\u696d\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u975e\u516c\u958b\u6c42\u4eba\u3068\u3057\u3066\u3053\u3046\u3057\u305f\u60c5\u5831\u3092\u6301\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u305f\u3081\u3001\u7a4d\u6975\u7684\u306b\u60c5\u5831\u53ce\u96c6\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E5%9C%B0%E6%96%B9%E3%81%AB%E6%9C%AC%E7%A4%BE%E3%81%8C%E3%81%82%E3%82%8B%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD\"><\/span>\u5730\u65b9\u306b\u672c\u793e\u304c\u3042\u308b\u5927\u624b\u4f01\u696d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u6771\u4eac\u4ee5\u5916\u306b\u672c\u793e\u3092\u7f6e\u304f\u5927\u624b\u4f01\u696d\u306f\u3001\u9996\u90fd\u570f\u306e\u4f01\u696d\u306b\u6bd4\u3079\u3066\u5fdc\u52df\u8005\u304c\u96c6\u307e\u308a\u306b\u304f\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u7279\u306b\u3001\u5730\u65b9\u90fd\u5e02\u306b\u672c\u793e\u304c\u3042\u308b\u88fd\u9020\u696d\u3084\u30a4\u30f3\u30d5\u30e9\u4f01\u696d\u306a\u3069\u306f\u3001\u512a\u79c0\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4eba\u6750\u306e\u78ba\u4fdd\u306b\u82e6\u52b4\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u306e\u666e\u53ca\u306b\u3088\u308a\u3001\u5730\u65b9\u4f01\u696d\u3067\u3082\u6771\u4eac\u5728\u4f4f\u306e\u307e\u307e\u50cd\u3051\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u9762\u63a5\u6642\u306b\u52e4\u52d9\u5f62\u614b\u306b\u3064\u3044\u3066\u78ba\u8a8d\u3057\u3001\u30d5\u30eb\u30ea\u30e2\u30fc\u30c8\u3084\u6708\u6570\u56de\u306e\u51fa\u793e\u3067\u5bfe\u5fdc\u53ef\u80fd\u306a\u4f01\u696d\u3092\u9078\u3076\u3053\u3068\u3067\u3001\u9078\u629e\u80a2\u3092\u5927\u304d\u304f\u5e83\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u5730\u65b9\u4f01\u696d\u306f\u751f\u6d3b\u30b3\u30b9\u30c8\u304c\u4f4e\u3044\u305f\u3081\u3001\u5e74\u53ce\u304c\u9996\u90fd\u570f\u4f01\u696d\u3088\u308a\u82e5\u5e72\u4f4e\u304f\u3066\u3082\u3001\u5b9f\u8cea\u7684\u306a\u751f\u6d3b\u6c34\u6e96\u306f\u540c\u7b49\u4ee5\u4e0a\u306b\u306a\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%81%B8%E3%81%AE%E8%BB%A2%E8%81%B7%E3%82%92%E6%88%90%E5%8A%9F%E3%81%95%E3%81%9B%E3%82%8B%E9%81%B8%E8%80%83%E5%AF%BE%E7%AD%96\"><\/span>\u5927\u624b\u4f01\u696d\u3078\u306e\u8ee2\u8077\u3092\u6210\u529f\u3055\u305b\u308b\u9078\u8003\u5bfe\u7b56<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5927\u624b\u4f01\u696d\u306e\u9078\u8003\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u4e2d\u5c0f\u4f01\u696d\u306b\u6bd4\u3079\u3066\u6bb5\u968e\u304c\u591a\u304f\u3001\u5404\u6bb5\u968e\u3067\u7570\u306a\u308b\u8a55\u4fa1\u30dd\u30a4\u30f3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002\u66f8\u985e\u9078\u8003\u304b\u3089\u6700\u7d42\u9762\u63a5\u307e\u3067\u3001\u305d\u308c\u305e\u308c\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u6c42\u3081\u3089\u308c\u308b\u6e96\u5099\u3068\u5bfe\u7b56\u3092\u5177\u4f53\u7684\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002\u3053\u306e\u7ae0\u306e\u5185\u5bb9\u3092\u5b9f\u8df5\u3059\u308b\u3053\u3068\u3067\u3001\u9078\u8003\u901a\u904e\u7387\u3092\u5927\u304d\u304f\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%81%B7%E5%8B%99%E7%B5%8C%E6%AD%B4%E6%9B%B8%E3%81%AE%E4%BD%9C%E6%88%90%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\"><\/span>\u8077\u52d9\u7d4c\u6b74\u66f8\u306e\u4f5c\u6210\u30dd\u30a4\u30f3\u30c8<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u66f8\u985e\u9078\u8003\u3067\u306f\u3001\u6570\u767e\u4ef6\u306e\u5fdc\u52df\u66f8\u985e\u306e\u4e2d\u304b\u3089\u9078\u3070\u308c\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u63a1\u7528\u62c5\u5f53\u8005\u306f\u4e00\u3064\u306e\u66f8\u985e\u306b\u6570\u5206\u3057\u304b\u6642\u9593\u3092\u304b\u3051\u3089\u308c\u306a\u3044\u305f\u3081\u3001\u5192\u982d\u3067\u5f37\u3044\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u8077\u52d9\u7d4c\u6b74\u66f8\u306e\u5192\u982d\u306b\u306f\u3001\u300c\u8077\u52d9\u8981\u7d04\u300d\u3068\u3057\u30663\u301c5\u884c\u3067\u81ea\u5206\u306e\u30ad\u30e3\u30ea\u30a2\u306e\u30cf\u30a4\u30e9\u30a4\u30c8\u3092\u307e\u3068\u3081\u307e\u3059\u3002\u5177\u4f53\u7684\u306a\u6570\u5b57\u3092\u542b\u3081\u305f\u5b9f\u7e3e\uff08\u300c\u65b0\u5546\u54c1\u306e\u30ed\u30fc\u30f3\u30c1\u3067\u521d\u5e74\u5ea6\u58f2\u4e0a10\u5104\u5186\u3092\u9054\u6210\u300d\u300c\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306eCPA\u309240%\u6539\u5584\u300d\u306a\u3069\uff09\u3092\u660e\u8a18\u3057\u3001\u5373\u6226\u529b\u3067\u3042\u308b\u3053\u3068\u3092\u30a2\u30d4\u30fc\u30eb\u3057\u307e\u3059\u3002<\/p>\n<h4>\u52b9\u679c\u7684\u306a\u5b9f\u7e3e\u306e\u66f8\u304d\u65b9<\/h4>\n<ul>\n<li>\u6570\u5b57\u3067\u6210\u679c\u3092\u793a\u3059\uff1a\u58f2\u4e0a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001ROI\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u6570\u306a\u3069<\/li>\n<li>Before\/After\u3092\u660e\u78ba\u306b\u3059\u308b\uff1a\u65bd\u7b56\u5b9f\u65bd\u524d\u5f8c\u306e\u5909\u5316\u3092\u5177\u4f53\u7684\u306b\u8a18\u8f09<\/li>\n<li>\u81ea\u5206\u306e\u5f79\u5272\u3092\u660e\u78ba\u306b\u3059\u308b\uff1a\u30c1\u30fc\u30e0\u3067\u306e\u8ca2\u732e\u3068\u500b\u4eba\u306e\u8cac\u4efb\u7bc4\u56f2\u3092\u533a\u5225<\/li>\n<li>\u4f7f\u7528\u3057\u305f\u30c4\u30fc\u30eb\u3084\u624b\u6cd5\u3092\u8a18\u8f09\uff1aGoogle\u5e83\u544a\u3001Salesforce\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069<\/li>\n<li>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u898f\u6a21\u611f\u3092\u4f1d\u3048\u308b\uff1a\u4e88\u7b97\u898f\u6a21\u3001\u30c1\u30fc\u30e0\u4eba\u6570\u3001\u671f\u9593\u306a\u3069<\/li>\n<\/ul>\n<p>\u307e\u305f\u3001\u5fdc\u52df\u3059\u308b\u4f01\u696d\u306e\u6c42\u4eba\u7968\u3092\u3088\u304f\u8aad\u307f\u3001\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u30b9\u30ad\u30eb\u3084\u7d4c\u9a13\u306b\u5408\u308f\u305b\u3066\u8077\u52d9\u7d4c\u6b74\u66f8\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002\u540c\u3058\u7d4c\u9a13\u3067\u3082\u3001\u5f37\u8abf\u3059\u308b\u30dd\u30a4\u30f3\u30c8\u3092\u5909\u3048\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306e\u30cb\u30fc\u30ba\u3068\u306e\u30de\u30c3\u30c1\u30f3\u30b0\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E9%9D%A2%E6%8E%A5%E3%81%A7%E3%81%AE%E5%8A%B9%E6%9E%9C%E7%9A%84%E3%81%AA%E3%82%A2%E3%83%94%E3%83%BC%E3%83%AB%E6%96%B9%E6%B3%95\"><\/span>\u9762\u63a5\u3067\u306e\u52b9\u679c\u7684\u306a\u30a2\u30d4\u30fc\u30eb\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u9762\u63a5\u3067\u306f\u3001\u5358\u306b\u904e\u53bb\u306e\u5b9f\u7e3e\u3092\u8a9e\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u8ad6\u7406\u7684\u601d\u8003\u529b\u3084\u554f\u984c\u89e3\u6c7a\u80fd\u529b\u3092\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002STAR\u6cd5\uff08Situation\uff1a\u72b6\u6cc1\u3001Task\uff1a\u8ab2\u984c\u3001Action\uff1a\u884c\u52d5\u3001Result\uff1a\u7d50\u679c\uff09\u3092\u4f7f\u3063\u3066\u3001\u69cb\u9020\u7684\u306b\u7d4c\u9a13\u3092\u8aac\u660e\u3059\u308b\u7df4\u7fd2\u3092\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u7279\u306b\u91cd\u8981\u306a\u306e\u306f\u3001\u5931\u6557\u7d4c\u9a13\u3068\u305d\u3053\u304b\u3089\u306e\u5b66\u3073\u3092\u8a9e\u308c\u308b\u3053\u3068\u3067\u3059\u3002\u5927\u624b\u4f01\u696d\u3067\u306f\u3001\u5931\u6557\u3092\u6050\u308c\u305a\u30c1\u30e3\u30ec\u30f3\u30b8\u3057\u3001\u305d\u3053\u304b\u3089\u5b66\u3093\u3067\u6210\u9577\u3067\u304d\u308b\u4eba\u6750\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u300c\u3053\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3067\u306f\u5f53\u521d\u306e\u76ee\u6a19\u3092\u9054\u6210\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u304c\u3001\u539f\u56e0\u3092\u5206\u6790\u3057\u305f\u7d50\u679c\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a\u306b\u554f\u984c\u304c\u3042\u308b\u3053\u3068\u304c\u5206\u304b\u308a\u3001\u6b21\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3067\u306f\u305d\u306e\u5b66\u3073\u3092\u6d3b\u304b\u3057\u3066\u6210\u529f\u3057\u307e\u3057\u305f\u300d\u3068\u3044\u3063\u305f\u5f62\u3067\u3001\u6210\u9577\u306e\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u8a9e\u308b\u3053\u3068\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%82%B1%E3%83%BC%E3%82%B9%E9%9D%A2%E6%8E%A5%E3%83%BB%E8%AA%B2%E9%A1%8C%E3%81%B8%E3%81%AE%E5%AF%BE%E5%BF%9C\"><\/span>\u30b1\u30fc\u30b9\u9762\u63a5\u30fb\u8ab2\u984c\u3078\u306e\u5bfe\u5fdc<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5916\u8cc7\u7cfb\u4f01\u696d\u3084\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30d5\u30a1\u30fc\u30e0\u51fa\u8eab\u8005\u304c\u591a\u3044\u4f01\u696d\u3067\u306f\u3001\u30b1\u30fc\u30b9\u9762\u63a5\u304c\u5b9f\u65bd\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u300c\u65b0\u5546\u54c1\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7acb\u6848\u3057\u3066\u304f\u3060\u3055\u3044\u300d\u300c\u7af6\u5408\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u3069\u3046\u56f3\u308a\u307e\u3059\u304b\u300d\u3068\u3044\u3063\u305f\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u3001\u305d\u306e\u5834\u3067\u8003\u3048\u3092\u6574\u7406\u3057\u3001\u8ad6\u7406\u7684\u306b\u8aac\u660e\u3059\u308b\u80fd\u529b\u304c\u8a66\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u30b1\u30fc\u30b9\u9762\u63a5\u306e\u5bfe\u7b56\u3068\u3057\u3066\u306f\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3044\u3053\u306a\u305b\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u30023C\u5206\u6790\uff08Customer\u3001Competitor\u3001Company\uff09\u3001SWOT\u5206\u6790\u30014P\uff08Product\u3001Price\u3001Place\u3001Promotion\uff09\u306a\u3069\u306e\u57fa\u672c\u7684\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3063\u3066\u3001\u69cb\u9020\u7684\u306b\u554f\u984c\u3092\u5206\u6790\u3059\u308b\u7df4\u7fd2\u3092\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<table>\n<tr>\n<th>\u9762\u63a5\u30bf\u30a4\u30d7<\/th>\n<th>\u8a55\u4fa1\u30dd\u30a4\u30f3\u30c8<\/th>\n<th>\u5bfe\u7b56\u65b9\u6cd5<\/th>\n<\/tr>\n<tr>\n<td>\u4e00\u6b21\u9762\u63a5\uff08\u4eba\u4e8b\uff09<\/td>\n<td>\u57fa\u672c\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u80fd\u529b\u3001\u30ab\u30eb\u30c1\u30e3\u30fc\u30d5\u30a3\u30c3\u30c8<\/td>\n<td>\u4f01\u696d\u7814\u7a76\u3001\u5fd7\u671b\u52d5\u6a5f\u306e\u660e\u78ba\u5316<\/td>\n<\/tr>\n<tr>\n<td>\u4e8c\u6b21\u9762\u63a5\uff08\u73fe\u5834\u8cac\u4efb\u8005\uff09<\/td>\n<td>\u5c02\u9580\u30b9\u30ad\u30eb\u3001\u5b9f\u52d9\u7d4c\u9a13\u3001\u5373\u6226\u529b\u6027<\/td>\n<td>\u5177\u4f53\u7684\u306a\u5b9f\u7e3e\u306e\u6574\u7406\u3001STAR\u6cd5\u3067\u306e\u8aac\u660e\u7df4\u7fd2<\/td>\n<\/tr>\n<tr>\n<td>\u30b1\u30fc\u30b9\u9762\u63a5<\/td>\n<td>\u8ad6\u7406\u7684\u601d\u8003\u529b\u3001\u554f\u984c\u89e3\u6c7a\u80fd\u529b\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u6d3b\u7528<\/td>\n<td>\u30b1\u30fc\u30b9\u554f\u984c\u96c6\u3067\u306e\u7df4\u7fd2\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u7fd2\u5f97<\/td>\n<\/tr>\n<tr>\n<td>\u6700\u7d42\u9762\u63a5\uff08\u5f79\u54e1\uff09<\/td>\n<td>\u30d3\u30b8\u30e7\u30f3\u3078\u306e\u5171\u611f\u3001\u9577\u671f\u7684\u306a\u30ad\u30e3\u30ea\u30a2\u5fd7\u5411\u3001\u30ea\u30fc\u30c0\u30fc\u30b7\u30c3\u30d7<\/td>\n<td>\u4f01\u696d\u306e\u30d3\u30b8\u30e7\u30f3\u7406\u89e3\u3001\u81ea\u5206\u306e\u30ad\u30e3\u30ea\u30a2\u30d7\u30e9\u30f3\u306e\u660e\u78ba\u5316<\/td>\n<\/tr>\n<\/table>\n<h3><span class=\"ez-toc-section\" id=\"%E9%80%86%E8%B3%AA%E5%95%8F%E3%81%A7%E5%B7%AE%E3%82%92%E3%81%A4%E3%81%91%E3%82%8B\"><\/span>\u9006\u8cea\u554f\u3067\u5dee\u3092\u3064\u3051\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u9762\u63a5\u306e\u6700\u5f8c\u306b\u8a2d\u3051\u3089\u308c\u308b\u9006\u8cea\u554f\u306e\u6642\u9593\u306f\u3001\u5358\u306a\u308b\u7591\u554f\u89e3\u6d88\u306e\u5834\u3067\u306f\u306a\u304f\u3001\u81ea\u5206\u306e\u95a2\u5fc3\u306e\u9ad8\u3055\u3084\u601d\u8003\u306e\u6df1\u3055\u3092\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u91cd\u8981\u306a\u6a5f\u4f1a\u3067\u3059\u3002\u8868\u9762\u7684\u306a\u8cea\u554f\u3067\u306f\u306a\u304f\u3001\u4f01\u696d\u7814\u7a76\u3092\u6df1\u3081\u305f\u4e0a\u3067\u306e\u672c\u8cea\u7684\u306a\u8cea\u554f\u3092\u7528\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u52b9\u679c\u7684\u306a\u9006\u8cea\u554f\u306e\u4f8b\u3068\u3057\u3066\u306f\u3001\u300c\u5fa1\u793e\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u4eca\u5f8c\u6700\u3082\u6ce8\u529b\u3055\u308c\u308b\u9818\u57df\u306f\u3069\u3053\u3067\u3057\u3087\u3046\u304b\u300d\u300c\u5165\u793e\u5f8c\u3001\u6700\u521d\u306e3\u30f6\u6708\u3067\u671f\u5f85\u3055\u308c\u308b\u6210\u679c\u306f\u4f55\u3067\u3057\u3087\u3046\u304b\u300d\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068\u55b6\u696d\u90e8\u9580\u306e\u9023\u643a\u3067\u3001\u73fe\u5728\u8ab2\u984c\u306b\u611f\u3058\u3066\u3044\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u3059\u304b\u300d\u3068\u3044\u3063\u305f\u3001\u5b9f\u52d9\u306b\u76f4\u7d50\u3059\u308b\u5177\u4f53\u7684\u306a\u8cea\u554f\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%9C%AA%E7%B5%8C%E9%A8%93%E3%81%8B%E3%82%89%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%82%92%E7%9B%AE%E6%8C%87%E3%81%99%E6%96%B9%E6%B3%95\"><\/span>\u672a\u7d4c\u9a13\u304b\u3089\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3092\u76ee\u6307\u3059\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u672a\u7d4c\u9a13\u304b\u3089\u5927\u624b\u4f01\u696d\u3078\u306e\u8ee2\u8077\u306f\u96e3\u6613\u5ea6\u304c\u9ad8\u3044\u3082\u306e\u306e\u3001\u6226\u7565\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u3063\u3066\u5b9f\u73fe\u53ef\u80fd\u3067\u3059\u3002\u3053\u306e\u7ae0\u3067\u306f\u3001\u672a\u7d4c\u9a13\u8005\u304c\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306b\u8ee2\u8077\u3059\u308b\u305f\u3081\u306e\u73fe\u5b9f\u7684\u306a\u30eb\u30fc\u30c8\u3068\u3001\u5fc5\u8981\u306a\u6e96\u5099\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%81%BE%E3%81%9A%E3%81%AF%E4%B8%AD%E5%B0%8F%E4%BC%81%E6%A5%AD%E3%81%A7%E5%AE%9F%E7%B8%BE%E3%82%92%E7%A9%8D%E3%82%80%E3%83%AB%E3%83%BC%E3%83%88\"><\/span>\u307e\u305a\u306f\u4e2d\u5c0f\u4f01\u696d\u3067\u5b9f\u7e3e\u3092\u7a4d\u3080\u30eb\u30fc\u30c8<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u6700\u3082\u73fe\u5b9f\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u307e\u305a\u4e2d\u5c0f\u4f01\u696d\u3084\u30d9\u30f3\u30c1\u30e3\u30fc\u4f01\u696d\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d4c\u9a13\u3092\u7a4d\u307f\u3001\u305d\u306e\u5b9f\u7e3e\u3092\u3082\u3068\u306b\u5927\u624b\u4f01\u696d\u3078\u30b9\u30c6\u30c3\u30d7\u30a2\u30c3\u30d7\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002\u4e2d\u5c0f\u4f01\u696d\u3067\u306f\u3001\u672a\u7d4c\u9a13\u3067\u3082\u610f\u6b32\u3068\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u3092\u8a55\u4fa1\u3057\u3066\u63a1\u7528\u3059\u308b\u30b1\u30fc\u30b9\u304c\u591a\u304f\u3001\u5165\u793e\u5f8c\u306f\u5e45\u5e83\u3044\u696d\u52d9\u3092\u7d4c\u9a13\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>2\u301c3\u5e74\u306e\u5b9f\u52d9\u7d4c\u9a13\u3092\u7a4d\u307f\u3001\u5177\u4f53\u7684\u306a\u6210\u679c\u3092\u51fa\u305b\u308c\u3070\u3001\u5927\u624b\u4f01\u696d\u3078\u306e\u8ee2\u8077\u53ef\u80fd\u6027\u306f\u5927\u304d\u304f\u9ad8\u307e\u308a\u307e\u3059\u3002\u7279\u306b\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u52d9\u7d4c\u9a13\u3001\u6570\u5b57\u3067\u793a\u305b\u308b\u6210\u679c\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u30ea\u30fc\u30c0\u30fc\u3068\u3057\u3066\u306e\u7d4c\u9a13\u304c\u3042\u308c\u3070\u3001\u5927\u624b\u4f01\u696d\u304b\u3089\u3082\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E9%96%A2%E9%80%A3%E8%81%B7%E7%A8%AE%E3%81%8B%E3%82%89%E3%81%AE%E7%A4%BE%E5%86%85%E7%95%B0%E5%8B%95%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%99%E3%82%8B\"><\/span>\u95a2\u9023\u8077\u7a2e\u304b\u3089\u306e\u793e\u5185\u7570\u52d5\u3092\u6d3b\u7528\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u3059\u3067\u306b\u5927\u624b\u4f01\u696d\u306b\u52e4\u52d9\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u793e\u5185\u7570\u52d5\u3092\u6d3b\u7528\u3059\u308b\u65b9\u6cd5\u3082\u6709\u52b9\u3067\u3059\u3002\u55b6\u696d\u8077\u3001\u4f01\u753b\u8077\u3001\u5e83\u5831\u8077\u306a\u3069\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u8fd1\u3044\u8077\u7a2e\u304b\u3089\u7570\u52d5\u3092\u5e0c\u671b\u3057\u3001\u5b9f\u7e3e\u3092\u7a4d\u3080\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3078\u306e\u914d\u7f6e\u8ee2\u63db\u3092\u5b9f\u73fe\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u793e\u5185\u7570\u52d5\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u4f01\u696d\u6587\u5316\u3084\u4e8b\u696d\u5185\u5bb9\u3092\u65e2\u306b\u7406\u89e3\u3057\u3066\u3044\u308b\u70b9\u3067\u3059\u3002\u307e\u305f\u3001\u793e\u5185\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u6d3b\u7528\u3057\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u8cac\u4efb\u8005\u3068\u63a5\u70b9\u3092\u6301\u3061\u3001\u81ea\u5206\u306e\u610f\u6b32\u3084\u9069\u6027\u3092\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u793e\u5185\u516c\u52df\u5236\u5ea6\u304c\u3042\u308b\u4f01\u696d\u3067\u306f\u3001\u7a4d\u6975\u7684\u306b\u5fdc\u52df\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%82%B9%E3%82%AD%E3%83%AB%E3%82%92%E7%BF%92%E5%BE%97%E3%81%99%E3%82%8B\"><\/span>\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b9\u30ad\u30eb\u3092\u7fd2\u5f97\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u672a\u7d4c\u9a13\u8005\u304c\u6700\u3082\u7fd2\u5f97\u3057\u3084\u3059\u304f\u3001\u304b\u3064\u9700\u8981\u304c\u9ad8\u3044\u306e\u304c\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b9\u30ad\u30eb\u3067\u3059\u3002Google\u5e83\u544a\u3084Facebook\u5e83\u544a\u306e\u904b\u7528\u3001SEO\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5b66\u7fd2\u3084\u500b\u4eba\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3067\u3082\u5b66\u3076\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u81ea\u5206\u3067\u30d6\u30ed\u30b0\u3084SNS\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u904b\u55b6\u3057\u3001\u5b9f\u969b\u306b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3084\u5e83\u544a\u904b\u7528\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u5b9f\u8df5\u7684\u306a\u30b9\u30ad\u30eb\u3092\u8eab\u306b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001Google\u5e83\u544a\u8a8d\u5b9a\u8cc7\u683c\u3084Google Analytics\u500b\u4eba\u8a8d\u5b9a\u8cc7\u683c\uff08GAIQ\uff09\u306a\u3069\u306e\u8cc7\u683c\u3092\u53d6\u5f97\u3059\u308b\u3053\u3068\u3067\u3001\u57fa\u790e\u77e5\u8b58\u3092\u4f53\u7cfb\u7684\u306b\u5b66\u3093\u3060\u3053\u3068\u3092\u8a3c\u660e\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>Google\u5e83\u544a\u8a8d\u5b9a\u8cc7\u683c\uff1a\u691c\u7d22\u5e83\u544a\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306a\u3069\u306e\u904b\u7528\u30b9\u30ad\u30eb\u3092\u8a3c\u660e<\/li>\n<li>Google Analytics\u500b\u4eba\u8a8d\u5b9a\u8cc7\u683c\uff1a\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306e\u57fa\u790e\u77e5\u8b58\u3092\u8a3c\u660e<\/li>\n<li>HubSpot Content Marketing\u8a8d\u5b9a\u8cc7\u683c\uff1a\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4f53\u7cfb\u7684\u77e5\u8b58<\/li>\n<li>Facebook Blueprint\u8a8d\u5b9a\u8cc7\u683c\uff1aSNS\u5e83\u544a\u904b\u7528\u306e\u30b9\u30ad\u30eb\u3092\u8a3c\u660e<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u691c\u5b9a\uff1a\u65e5\u672c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5354\u4f1a\u304c\u5b9f\u65bd\u3059\u308b\u56fd\u5185\u8cc7\u683c<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%9D%E3%83%BC%E3%83%88%E3%83%95%E3%82%A9%E3%83%AA%E3%82%AA%E3%81%A7%E5%AE%9F%E5%8A%9B%E3%82%92%E7%A4%BA%E3%81%99\"><\/span>\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u3067\u5b9f\u529b\u3092\u793a\u3059<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u672a\u7d4c\u9a13\u8005\u306b\u3068\u3063\u3066\u3001\u5b9f\u52d9\u7d4c\u9a13\u304c\u306a\u3044\u3053\u3068\u306f\u5927\u304d\u306a\u30cf\u30f3\u30c7\u30a3\u30ad\u30e3\u30c3\u30d7\u3067\u3059\u304c\u3001\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u5b9f\u529b\u3092\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u67b6\u7a7a\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7acb\u6848\u3057\u3001\u5e02\u5834\u5206\u6790\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a\u3001\u65bd\u7b56\u6848\u3001\u4e88\u7b97\u914d\u5206\u3001KPI\u8a2d\u8a08\u307e\u3067\u3092\u542b\u3081\u305f\u63d0\u6848\u66f8\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u5b9f\u969b\u306b\u500b\u4eba\u3067Web\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3057\u3001SEO\u5bfe\u7b56\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u8df5\u3057\u305f\u7d50\u679c\uff08\u30a2\u30af\u30bb\u30b9\u6570\u306e\u63a8\u79fb\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\uff09\u3092\u30c7\u30fc\u30bf\u3068\u3068\u3082\u306b\u793a\u3059\u3053\u3068\u3082\u52b9\u679c\u7684\u3067\u3059\u3002\u3053\u3046\u3057\u305f\u53d6\u308a\u7d44\u307f\u306f\u3001\u5358\u306b\u77e5\u8b58\u304c\u3042\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u5b9f\u969b\u306b\u624b\u3092\u52d5\u304b\u3057\u3066\u6210\u679c\u3092\u51fa\u305b\u308b\u3053\u3068\u306e\u8a3c\u660e\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E8%BB%A2%E8%81%B7%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%AE%E5%8A%B9%E6%9E%9C%E7%9A%84%E3%81%AA%E6%B4%BB%E7%94%A8%E6%B3%95\"><\/span>\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u52b9\u679c\u7684\u306a\u6d3b\u7528\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3078\u306e\u8ee2\u8077\u3067\u306f\u3001\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u6d3b\u7528\u304c\u6210\u529f\u306e\u9375\u3092\u63e1\u308a\u307e\u3059\u3002\u7279\u306b\u975e\u516c\u958b\u6c42\u4eba\u304c\u591a\u3044\u5927\u624b\u4f01\u696d\u306e\u5834\u5408\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u7d4c\u7531\u3067\u3057\u304b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u306a\u3044\u6c42\u4eba\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u306e\u7ae0\u3067\u306f\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%81%AB%E5%BC%B7%E3%81%84%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%AE%E9%81%B8%E3%81%B3%E6%96%B9\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306b\u5f37\u3044\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u9078\u3073\u65b9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u8ee2\u8077\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u306f\u3001\u7dcf\u5408\u578b\u3068\u7279\u5316\u578b\u304c\u3042\u308a\u307e\u3059\u3002\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3092\u76ee\u6307\u3059\u5834\u5408\u306f\u3001\u4e21\u65b9\u3092\u4f75\u7528\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002\u7dcf\u5408\u578b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\uff08\u30ea\u30af\u30eb\u30fc\u30c8\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3001doda\u306a\u3069\uff09\u306f\u6c42\u4eba\u6570\u304c\u591a\u304f\u3001\u5e45\u5e83\u3044\u9078\u629e\u80a2\u3092\u63d0\u4f9b\u3057\u3066\u304f\u308c\u307e\u3059\u3002\u4e00\u65b9\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7279\u5316\u578b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u3001\u696d\u754c\u306e\u6df1\u3044\u77e5\u8b58\u3068\u5c02\u9580\u7684\u306a\u30a2\u30c9\u30d0\u30a4\u30b9\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u9078\u3076\u969b\u306f\u3001\u62c5\u5f53\u8005\u306e\u8cea\u3082\u91cd\u8981\u3067\u3059\u3002\u521d\u56de\u9762\u8ac7\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u754c\u306e\u77e5\u8b58\u3001\u904e\u53bb\u306e\u652f\u63f4\u5b9f\u7e3e\u3001\u63d0\u6848\u306e\u5177\u4f53\u6027\u306a\u3069\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002\u62c5\u5f53\u8005\u304c\u696d\u754c\u306b\u7cbe\u901a\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u3001\u62c5\u5f53\u5909\u66f4\u3092\u4f9d\u983c\u3059\u308b\u304b\u3001\u5225\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3082\u691c\u8a0e\u3059\u3079\u304d\u3067\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%A8%E3%81%AE%E5%8A%B9%E6%9E%9C%E7%9A%84%E3%81%AA%E3%82%B3%E3%83%9F%E3%83%A5%E3%83%8B%E3%82%B1%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3\"><\/span>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u306e\u52b9\u679c\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304b\u3089\u8cea\u306e\u9ad8\u3044\u6c42\u4eba\u7d39\u4ecb\u3092\u53d7\u3051\u308b\u306b\u306f\u3001\u81ea\u5206\u306e\u5e0c\u671b\u3084\u5f37\u307f\u3092\u660e\u78ba\u306b\u4f1d\u3048\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u300c\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u300d\u3068\u3044\u3046\u6f20\u7136\u3068\u3057\u305f\u5e0c\u671b\u3067\u306f\u306a\u304f\u3001\u300cBtoB\u4f01\u696d\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3067\u3001\u4e88\u7b97\u898f\u6a215,000\u4e07\u5186\u4ee5\u4e0a\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u643a\u308f\u308c\u308b\u30dd\u30b8\u30b7\u30e7\u30f3\u300d\u3068\u3044\u3063\u305f\u5177\u4f53\u7684\u306a\u6761\u4ef6\u3092\u4f1d\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u5b9a\u671f\u7684\u306b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u9023\u7d61\u3092\u53d6\u308a\u3001\u8ee2\u8077\u6d3b\u52d5\u306e\u9032\u6357\u3084\u5e02\u5834\u52d5\u5411\u306b\u3064\u3044\u3066\u60c5\u5831\u4ea4\u63db\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u3001\u7a4d\u6975\u7684\u306b\u6d3b\u52d5\u3057\u3066\u3044\u308b\u6c42\u8077\u8005\u3092\u512a\u5148\u7684\u306b\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u50be\u5411\u304c\u3042\u308b\u305f\u3081\u3001\u3053\u307e\u3081\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u826f\u3044\u6c42\u4eba\u7d39\u4ecb\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%A4%87%E6%95%B0%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E3%81%AE%E4%BD%BF%E3%81%84%E5%88%86%E3%81%91\"><\/span>\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u4f7f\u3044\u5206\u3051<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>3\u301c5\u793e\u7a0b\u5ea6\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u767b\u9332\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u5f37\u307f\u3092\u6d3b\u304b\u3057\u3066\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u304c\u52b9\u679c\u7684\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u7dcf\u5408\u578b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304b\u3089\u306f\u5e45\u5e83\u3044\u6c42\u4eba\u60c5\u5831\u3092\u3001\u7279\u5316\u578b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304b\u3089\u306f\u5c02\u9580\u7684\u306a\u30a2\u30c9\u30d0\u30a4\u30b9\u3092\u3001\u5916\u8cc7\u7cfb\u306b\u5f37\u3044\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304b\u3089\u306f\u5916\u8cc7\u7cfb\u4f01\u696d\u306e\u6c42\u4eba\u3092\u5f97\u308b\u3068\u3044\u3063\u305f\u5f62\u3067\u3059\u3002<\/p>\n<table>\n<tr>\n<th>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u30bf\u30a4\u30d7<\/th>\n<th>\u7279\u5fb4<\/th>\n<th>\u6d3b\u7528\u65b9\u6cd5<\/th>\n<\/tr>\n<tr>\n<td>\u7dcf\u5408\u578b\u5927\u624b<\/td>\n<td>\u6c42\u4eba\u6570\u304c\u591a\u3044\u3001\u5927\u624b\u4f01\u696d\u3068\u306e\u5f37\u3044\u30d1\u30a4\u30d7<\/td>\n<td>\u5e45\u5e83\u3044\u9078\u629e\u80a2\u306e\u78ba\u4fdd\u3001\u5e02\u5834\u52d5\u5411\u306e\u628a\u63e1<\/td>\n<\/tr>\n<tr>\n<td>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7279\u5316\u578b<\/td>\n<td>\u5c02\u9580\u7684\u306a\u30a2\u30c9\u30d0\u30a4\u30b9\u3001\u696d\u754c\u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/td>\n<td>\u30ad\u30e3\u30ea\u30a2\u76f8\u8ac7\u3001\u5c02\u9580\u6027\u306e\u9ad8\u3044\u6c42\u4eba\u7d39\u4ecb<\/td>\n<\/tr>\n<tr>\n<td>\u5916\u8cc7\u7cfb\u7279\u5316\u578b<\/td>\n<td>\u5916\u8cc7\u7cfb\u4f01\u696d\u3068\u306e\u5f37\u3044\u30b3\u30cd\u30af\u30b7\u30e7\u30f3<\/td>\n<td>\u5916\u8cc7\u7cfb\u5927\u624b\u4f01\u696d\u306e\u6c42\u4eba\u30a2\u30af\u30bb\u30b9<\/td>\n<\/tr>\n<tr>\n<td>\u30cf\u30a4\u30af\u30e9\u30b9\u7279\u5316\u578b<\/td>\n<td>\u5e74\u53ce800\u4e07\u5186\u4ee5\u4e0a\u306e\u6c42\u4eba\u306b\u7279\u5316<\/td>\n<td>\u30ad\u30e3\u30ea\u30a2\u30a2\u30c3\u30d7\u3001\u5e74\u53ce\u30a2\u30c3\u30d7\u306e\u5b9f\u73fe<\/td>\n<\/tr>\n<\/table>\n<h3><span class=\"ez-toc-section\" id=\"%E3%82%A8%E3%83%BC%E3%82%B8%E3%82%A7%E3%83%B3%E3%83%88%E7%B5%8C%E7%94%B1%E3%81%AE%E9%81%B8%E8%80%83%E5%AF%BE%E7%AD%96\"><\/span>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u7d4c\u7531\u306e\u9078\u8003\u5bfe\u7b56<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u3001\u4f01\u696d\u306e\u9078\u8003\u50be\u5411\u3084\u904e\u53bb\u306e\u8cea\u554f\u4f8b\u306a\u3069\u3001\u4e00\u822c\u306b\u306f\u516c\u958b\u3055\u308c\u3066\u3044\u306a\u3044\u60c5\u5831\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u9762\u63a5\u524d\u306b\u306f\u5fc5\u305a\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304b\u3089\u60c5\u5831\u53ce\u96c6\u3057\u3001\u60f3\u5b9a\u8cea\u554f\u3078\u306e\u56de\u7b54\u3092\u6e96\u5099\u3057\u307e\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u9762\u63a5\u5f8c\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3082\u91cd\u8981\u3067\u3059\u3002\u4e0d\u63a1\u7528\u306b\u306a\u3063\u305f\u5834\u5408\u3067\u3082\u3001\u305d\u306e\u7406\u7531\u3092\u805e\u304f\u3053\u3068\u3067\u6b21\u306e\u9078\u8003\u306b\u6d3b\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u4f01\u696d\u3068\u306e\u5e74\u53ce\u4ea4\u6e09\u3082\u4ee3\u884c\u3057\u3066\u304f\u308c\u307e\u3059\u3002\u81ea\u5206\u3067\u4ea4\u6e09\u3059\u308b\u3088\u308a\u3082\u3001\u5e02\u5834\u76f8\u5834\u3092\u8e0f\u307e\u3048\u305f\u9069\u5207\u306a\u4ea4\u6e09\u3092\u3057\u3066\u304f\u308c\u308b\u305f\u3081\u3001\u5e74\u53ce\u30a2\u30c3\u30d7\u306e\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002\u5185\u5b9a\u5f8c\u306f\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u76f8\u8ac7\u3057\u306a\u304c\u3089\u3001\u7d0d\u5f97\u306e\u3044\u304f\u6761\u4ef6\u3092\u5f15\u304d\u51fa\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E5%A4%A7%E6%89%8B%E4%BC%81%E6%A5%AD%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E8%81%B7%E3%81%AE%E5%B9%B4%E5%8F%8E%E3%81%A8%E5%BE%85%E9%81%87\"><\/span>\u5927\u624b\u4f01\u696d\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306e\u5e74\u53ce\u3068\u5f85\u9047<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u8ee2\u8077\u3092\u691c\u8a0e\u3059\u308b\u4e0a\u3067\u3001\u5e74\u53ce\u3084\u5f85\u9047\u306f\u91cd\u8981\u306a\u5224\u65ad\u6750\u6599\u3067\u3059\u3002\u3053\u306e\u7ae0\u3067\u306f\u3001\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306b\u304a\u3051\u308b\u5e74\u53ce\u6c34\u6e96\u3001\u8a55\u4fa1\u5236\u5ea6\u3001\u798f\u5229\u539a\u751f\u306a\u3069\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u696d\u754c\u3084\u4f01\u696d\u898f\u6a21\u306b\u3088\u308b\u9055\u3044\u3082\u542b\u3081\u3066\u3001\u73fe\u5b9f\u7684\u306a\u5f85\u9047\u30a4\u30e1\u30fc\u30b8\u3092\u6301\u3064\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E6%A5%AD%E7%95%8C%E5%88%A5%E3%83%BB%E5%BD%B9%E8%81%B7%E5%88%A5%E3%81%AE%E5%B9%B4%E5%8F%8E%E7%9B%B8%E5%A0%B4\"><\/span>\u696d\u754c\u5225\u30fb\u5f79\u8077\u5225\u306e\u5e74\u53ce\u76f8\u5834<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u306e\u5e74\u53ce\u306f\u3001\u696d\u754c\u3084\u5f79\u8077\u306b\u3088\u3063\u3066\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002\u4e00\u822c\u7684\u306b\u3001IT\u30fb\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u696d\u754c\u3084\u5916\u8cc7\u7cfb\u4f01\u696d\u306f\u9ad8\u6c34\u6e96\u3067\u3001\u88fd\u9020\u696d\u3084\u5c0f\u58f2\u696d\u306f\u6bd4\u8f03\u7684\u63a7\u3048\u3081\u306a\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u88fd\u9020\u696d\u3067\u3082\u81ea\u52d5\u8eca\u30e1\u30fc\u30ab\u30fc\u3084\u96fb\u6a5f\u30e1\u30fc\u30ab\u30fc\u306e\u5927\u624b\u306f\u9ad8\u6c34\u6e96\u306e\u5e74\u53ce\u3092\u63d0\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<table>\n<tr>\n<th>\u5f79\u8077<\/th>\n<th>IT\u30fb\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8<\/th>\n<th>\u30e1\u30fc\u30ab\u30fc<\/th>\n<th>\u91d1\u878d\u30fb\u4fdd\u967a<\/th>\n<th>\u5c0f\u58f2\u30fb\u30b5\u30fc\u30d3\u30b9<\/th>\n<\/tr>\n<tr>\n<td>\u30e1\u30f3\u30d0\u30fc\u30af\u30e9\u30b9\uff081\u301c3\u5e74\u76ee\uff09<\/td>\n<td>500\u301c700\u4e07\u5186<\/td>\n<td>450\u301c600\u4e07\u5186<\/td>\n<td>500\u301c650\u4e07\u5186<\/td>\n<td>400\u301c550\u4e07\u5186<\/td>\n<\/tr>\n<tr>\n<td>\u30b7\u30cb\u30a2\u30e1\u30f3\u30d0\u30fc\uff084\u301c7\u5e74\u76ee\uff09<\/td>\n<td>700\u301c1,000\u4e07\u5186<\/td>\n<td>600\u301c800\u4e07\u5186<\/td>\n<td>650\u301c900\u4e07\u5186<\/td>\n<td>550\u301c750\u4e07\u5186<\/td>\n<\/tr>\n<tr>\n<td>\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/td>\n<td>1,000\u301c1,500\u4e07\u5186<\/td>\n<td>800\u301c1,200\u4e07\u5186<\/td>\n<td>900\u301c1,300\u4e07\u5186<\/td>\n<td>750\u301c1,100\u4e07\u5186<\/td>\n<\/tr>\n<tr>\n<td>\u90e8\u9577\u30af\u30e9\u30b9<\/td>\n<td>1,500\u301c2,500\u4e07\u5186<\/td>\n<td>1,200\u301c1,800\u4e07\u5186<\/td>\n<td>1,300\u301c2,000\u4e07\u5186<\/td>\n<td>1,100\u301c1,600\u4e07\u5186<\/td>\n<\/tr>\n<\/table>\n<p>\u5916\u8cc7\u7cfb\u4f01\u696d\u306e\u5834\u5408\u3001\u3053\u308c\u3089\u306e\u6c34\u6e96\u3088\u308a\u3082\u3055\u3089\u306b\u9ad8\u304f\u3001\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u30af\u30e9\u30b9\u30671,500\u4e07\u5186\u301c2,000\u4e07\u5186\u3001\u90e8\u9577\u30af\u30e9\u30b9\u30672,000\u4e07\u5186\u301c3,000\u4e07\u5186\u4ee5\u4e0a\u3082\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u305f\u3060\u3057\u3001\u5916\u8cc7\u7cfb\u306f\u6210\u679c\u4e3b\u7fa9\u304c\u5fb9\u5e95\u3057\u3066\u304a\u308a\u3001\u76ee\u6a19\u672a\u9054\u306e\u5834\u5408\u306f\u9000\u8077\u3092\u4fc3\u3055\u308c\u308b\u30ea\u30b9\u30af\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E8%A9%95%E4%BE%A1%E5%88%B6%E5%BA%A6%E3%81%A8%E3%82%A4%E3%83%B3%E3%82%BB%E3%83%B3%E3%83%86%E3%82%A3%E3%83%96\"><\/span>\u8a55\u4fa1\u5236\u5ea6\u3068\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3067\u306f\u3001\u57fa\u672c\u7d66\u306b\u52a0\u3048\u3066\u3001\u696d\u7e3e\u9023\u52d5\u8cde\u4e0e\u3084\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u304c\u652f\u7d66\u3055\u308c\u308b\u30b1\u30fc\u30b9\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u5e74\u9593\u8cde\u4e0e\u306f\u57fa\u672c\u7d66\u306e4\u301c6\u30f6\u6708\u5206\u304c\u6a19\u6e96\u7684\u3067\u3059\u304c\u3001\u696d\u7e3e\u304c\u597d\u8abf\u306a\u4f01\u696d\u3084\u500b\u4eba\u306e\u6210\u679c\u304c\u9ad8\u3044\u5834\u5408\u306f\u3001\u305d\u308c\u4ee5\u4e0a\u306e\u8cde\u4e0e\u304c\u652f\u7d66\u3055\u308c\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u8a55\u4fa1\u5236\u5ea6\u306f\u3001\u76ee\u6a19\u7ba1\u7406\u5236\u5ea6\uff08MBO\uff09\u3092\u63a1\u7528\u3057\u3066\u3044\u308b\u4f01\u696d\u304c\u591a\u304f\u3001\u671f\u521d\u306b\u8a2d\u5b9a\u3057\u305fKPI\uff08\u58f2\u4e0a\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u6570\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306a\u3069\uff09\u306e\u9054\u6210\u5ea6\u306b\u5fdc\u3058\u3066\u8a55\u4fa1\u3055\u308c\u307e\u3059\u3002\u5b9a\u91cf\u7684\u306a\u76ee\u6a19\u3060\u3051\u3067\u306a\u304f\u3001\u30c1\u30fc\u30e0\u3078\u306e\u8ca2\u732e\u3084\u30ea\u30fc\u30c0\u30fc\u30b7\u30c3\u30d7\u306a\u3069\u306e\u5b9a\u6027\u7684\u306a\u8a55\u4fa1\u3082\u52a0\u5473\u3055\u308c\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E7%A6%8F%E5%88%A9%E5%8E%9A%E7%94%9F%E3%81%A8%E5%83%8D%E3%81%8D%E6%96%B9\"><\/span>\u798f\u5229\u539a\u751f\u3068\u50cd\u304d\u65b9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u5927\u624b\u4f01\u696d\u306e\u798f\u5229\u539a\u751f\u306f\u5145\u5b9f\u3057\u3066\u304a\u308a\u3001\u4f4f\u5b85\u624b\u5f53\u3001\u5bb6\u65cf\u624b\u5f53\u3001\u9000\u8077\u91d1\u5236\u5ea6\u3001\u4f01\u696d\u5e74\u91d1\u306a\u3069\u304c\u6574\u5099\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u80b2\u5150\u4f11\u6687\u3084\u4ecb\u8b77\u4f11\u6687\u3001\u6642\u77ed\u52e4\u52d9\u5236\u5ea6\u306a\u3069\u3082\u6cd5\u5b9a\u4ee5\u4e0a\u306e\u5185\u5bb9\u3067\u7528\u610f\u3055\u308c\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u591a\u304f\u3001\u30e9\u30a4\u30d5\u30b9\u30c6\u30fc\u30b8\u306e\u5909\u5316\u306b\u3082\u5bfe\u5fdc\u3057\u3084\u3059\u3044\u74b0\u5883\u3067\u3059\u3002<\/p>\n<p>\u50cd\u304d\u65b9\u306b\u3064\u3044\u3066\u306f\u3001\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u3084\u30d5\u30ec\u30c3\u30af\u30b9\u30bf\u30a4\u30e0\u5236\u5ea6\u3092\u5c0e\u5165\u3057\u3066\u3044\u308b\u4f01\u696d\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8077\u3067\u306f\u3001\u5b8c\u5168\u30ea\u30e2\u30fc\u30c8\u3084\u90311\u301c2\u56de\u306e\u51fa\u793e\u3068\u3044\u3063\u305f\u67d4\u8edf\u306a\u50cd\u304d\u65b9\u304c\u53ef\u80fd\u306a\u4f01\u696d\u3082\u591a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u696d\u754c\u3084\u4f01\u696d\u6587\u5316\u306b\u3088\u3063\u3066\u5dee\u304c\u3042\u308b\u305f\u3081\u3001\u9762\u63a5\u6642\u306b\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u4f4f\u5b85\u624b\u5f53\u30fb\u5bb6\u8cc3\u88dc\u52a9\uff1a\u67083\u301c10\u4e07\u5186\u7a0b\u5ea6\uff08\u4f01\u696d\u30fb\u5730\u57df\u306b\u3088\u308b\uff09<\/li>\n<li>\u9000\u8077\u91d1\u5236\u5ea6\uff1a\u78ba\u5b9a\u7d66\u4ed8\u5e74\u91d1\u3001\u78ba\u5b9a\u62e0\u51fa\u5e74\u91d1\u306a\u3069<\/li>\n<li>\u80b2\u5150\u652f\u63f4\uff1a\u6cd5\u5b9a\u4ee5\u4e0a\u306e\u80b2\u5150\u4f11\u6687\u3001\u6642\u77ed\u52e4\u52d9\u3001\u30d9\u30d3\u30fc\u30b7\u30c3\u30bf\u30fc\u88dc\u52a9\u306a\u3069<\/li>\n<li>\u81ea\u5df1\u5553\u767a\u652f\u63f4\uff1a\u8cc7\u683c\u53d6\u5f97\u88dc\u52a9\u3001\u66f8\u7c4d\u8cfc\u5165\u88dc\u52a9\u3001\u5916\u90e8\u7814\u4fee\u8cbb\u7528\u88dc\u52a9<\/li>\n<li>\u5065\u5eb7\u7ba1\u7406\uff1a\u5b9a\u671f\u5065\u5eb7\u8a3a\u65ad\u3001\u4eba\u9593\u30c9\u30c3\u30af\u88dc\u52a9\u3001\u30e1\u30f3\u30bf\u30eb\u30d8\u30eb\u30b9\u30b1\u30a2<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"%E5%B9%B4%E5%8F%8E%E4%BA%A4%E6%B8%89%E3%81%AE%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\"><\/span>\u5e74\u53ce\u4ea4\u6e09\u306e\u30dd\u30a4\u30f3\u30c8<span 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